Tuesday, April 19, 2016

WAV: the new kid on the block



        
          First, there was Facebook. Then YouTube and Twitter were created. But as technology improved, these online platforms became apps. Social media at your fingertips. With other social media networks like Instagram, Snapchat, and more joining the party in the past few years, there are an infinite amount of ways to update the world on the world of you - your likes, dislikes, favorites, hobbies, daily routines, thoughts and whatever else your heart desires.

Social media is not just a place to post and share, but to interact - each network has created a special community, a channel of interactions. These communities tend to be very broad because most of these social networks are geared around the type of communication, rather than what the actual topic of communication is. Yes, each network tries to divide into smaller communities or sections for topics, but there is still so much information about, well.... literally everything.....



So let's take a second to focus on a part of that everything, and think about something we all happen to love  

(yes there is actually something that we could all agree on)

We all love music. 
Yes, different genres and artists and songs are preferred by different people - but in general it is still one of the only things out there that we can really all share an interest in. Different opinions are EXPECTED of us - we are going to share our views and debate about the things we love. 

So, for music... where would you go to share your favorite song? Facebook? Twitter? Sending a link to a friend? Yes, it's possible to do all of these things, but it could be incredibly annoying for people who just don't give a shi*t about that 1 (or 50) new song(s) you discovered on Soundcloud while you procrastinated studying. 


That's why I am so happy to announce the newest member to the social network family - WAV. 






WAV is the FIRST ever social network for music. 
JUST music. 

That's it. 

It's one big, awesome, collective space to just 
"MUSIC TOGETHER"

This new startup company is based out of Orange County, California and just launched the app 3 days ago on Saturday April 16th, 2016. 

WAV is where your songs are AND where your friends are. WAV users can create "waves", or basically posts, that contain a shared song paired with commentary by the user. WAV is strictly a social media outlet for music discovery and discussion. It is not a place for streaming or downloading music, It has partnered with Spotify and SoundCloud's APIs, so users can use their existing libraries on these sites to share on this social music network. The company plans to add in Apple Music, Tidal, Google Play and other existing streaming services as soon as possible. 



"We’re changing the way we all listen to music by giving you more control over the songs in your libraries. You’re welcome."



Wav has a news feed similar to Twitter and Instagram, where friends and followers can also comment, like and re-share posts they like. Another cool feature is called "Journey", where you can see the trending music in different cities around the world.
The app is still in the very beginning stages, but it seems to show hope for a long life and great success. I'll definitely be watching the updates for this new social networking app, and follow WAV. Inc's personal journey. 
Jenner Chapman, founder and CEO of WAV, Inc shares where he sees WAV in the music industry. 
“My biggest hope is that WAV and the existing streaming services can work together. WAV is only as powerful as the music streaming services behind it. We do not want to compete in providing music to the consumer, we just want to bring people together by helping them share and discuss the music from the existing streaming services. In fact, we believe that WAV will drive more people to get a premium streaming service if they do not already have one, positively impacting the industry."

Find out more on the website and consider downloading the app!
http://wavmusicapp.com/

Monday, April 11, 2016

Magnolia Miracle; Putting An End To Ticket Scalping, One Miracle At A Time





So back in 2013 I found out about the greatest Facebook group and organization in the music community (or at least I think so!). One of my best friends wanted to see Pretty Lights for the first time, and wanted tickets to the sold out show in Atlanta the following week. Tickets sold out in about 5 minutes, and were only $50 with fees at the time. We were looking everywhere for tickets for her but could only find a $150 ticket on StubHub. As a broke college student, she didn't have $150 to just drop on one ticket and she definitely wasn't about to help a scalper make $100. Honestly, she didn't really feel comfortable spending even $50 and although unlikely, was looking for a cheaper ticket. All hope seemed lost until I posted in the 'Pretty Lights Family' group on Facebook and someone commented, "Have you ever heard about Magnolia Miracle? You should look in there! I'll add you so you can see what it's all about" After being accepted to this secret Facebook group, I was able to easily find someone selling a ticket, and for only $25! They conveniently lived in Athens and she met up with them to do a trade for the hard copy ticket. 



Photo Taken By Music Metamorphosis; Magnolia Miracle Interview

Kylie McGregor started the Facebook Group 

'Magnolia Miracle' in January 2010.
As of April 11, 2016, the Magnolia Miracle private Facebook group has 23,323 members - many new members are added daily. 


The organization is headquartered in Atlanta, so many of the posts for tickets are within the Southern region - obviously a huge portion in Atlanta and Athens. Although, when summer festival season rolls around, the locations of members looking for tickets are spread across the entire country.

Kylie's vision has always been to help people find tickets at FACE VALUE or LESS. There are a lot of rules you must abide by, but that is to protect all of the members, and the integrity of this community.





Not only are people allowed to post about selling tickets, but people also regularly make an "ISO" (In Search Of) post, when they're looking  and in need of a ticket. 


Facebook has recently updated to create a "For Sale" tab in groups, making this entire process even easier on users. This section looks like the screenshot below:



Magnolia Miracle is trying to stop illegal scalping for good.  



Scalping is such a huge problem now, and many people regularly pay twice as much, to sometimes even 10x the actual price for a ticket. This disgusts me. I really hate scalpers. People who love music and just want to see their favorite artists shouldn't have to be spending all this money. It's just not fair - which is obviously why it's illegal. The problem is, it is SO hard to police. 

As New York Daily News shows, the highest priced band from ticket resellers was the Grateful Dead in 2015, with tickets costing $1016.20 on average (face value: $71.17). Madonna trailed in second at nearly half the cost, with tickets approximating $496.82.

Another problem is online ticket fraud. 
According to new research:

"Online ticket fraud leapt by 55% in 2015 as criminals increasingly made use of social media to rip off music and sports fans, according to new research. More than a fifth of the crimes were instigated via Facebook, with Twitter accounting for a further 6%. "

Purchasers of tickets sometimes post pictures of them on sites such as Facebook, Twitter and Instagram. Scammers search sites for such posts and are able to create fake tickets by copying the barcode. It means that when the genuine holder arrives at the event, he or she could find that someone who bought one of the fakes has already used it to get in.

The figures come in the wake of warnings that some fans are putting themselves at risk by sharing images of event tickets on social media sites that can then be used by scammers to create fakes. 


This is where Magnolia Miracle comes in and does its REAL job, 

other than helping people just find or sell tickets. 


The phrase "Keep it in the Family" is often used by Magnolia members - it refers to keeping the tickets amongst people without profit as their primary intention, because we are all family. 

One of the most useful things Magnolia does to help its members is that the admins have created a file for all of the people banned from the group and people you should BEWARE OF and not trust under any circumstances. There is a huge list of people known in the music community to have scammed MANY people out of a lot of money - for fake tickets. 

Also, People wanting to be added have to be approved by the admins, and have a statement from at least 1 other member (but this has been increasing to ensure the overall safety of Magnolia members).


Below I copied the guidelines everyone must follow before posting in the Facebook group - if you break a rule, you're kicked out - "Magnolia Miracle is not the place for you."









"Putting An End To Ticket Scalping, 

One Miracle At A Time"